Evenflo Feeding was looking for some fresh trend packaging and needed designs for their feeding line including bottles and toddler cups. Along with their seasonal trend designs, they were looking for additional packaging designs for various other feeding lines that needed a brand update.

The Evenflo team knew they wanted some kind of tangram design and wanted one, unisex graphic that could communicate boy, girl or gender neutral just by changing the colors. I designed this circular tangram swirl that pinpointed the color change requirement needed as well as gave the line a unique, graphical look. I extended the design onto everything from sippy cups, teethers and box packaging. Along with the seasonal trend designs, I created various packaging designs for the feeding line which gave Evenflo a big boost on the retail shelves.